What if you could overstep self-imposed limitations and discover what you are really capable of achieving? Well, this is the very topic of my book, Slingshot: Re-Imagine Your Business, Re-Imagine. Your Life. You can get a quick taste via my recent interview with Blue Steps, the career management service of the Association of Executive Search Consultants (AESC) representing more than 300 leading executive search firms in more than 75 countries.
BlueSteps: Hi Gabor, thank you for taking the time to share with BlueSteps some ideas from your book, Slingshot: Re-Imagine Your Business, Re-Imagine. Your Life. Referencing a video on the Slingshot website, let's start with a really fun question: What can today's leading executives learn from Lady Gaga?
Gabor George Burt: A great question to kick off with. Lady Gaga personifies the type of innovative thinking that executives should embrace. She rocketed to fame and success not by being the best singer in a traditional sense, nor by inventing a new form of music. Rather, she overstepped industry boundaries to fuse together music, fashion, and art, creating a new type of entertainment that captured the imagination of a broad audience. This perspective of re-packaging existing components in new combinations is the exciting shortcut to meaningful innovation. It is the common theme among many of the world’s top innovators, from Apple (blending technology with art), Cirque du Soleil (circus with theatre, ballet and opera), to Starbucks (centuries-old café culture with a quick-service model), and NetJets (airplane ownership with airline business travel).
You can continue reading my entire interview with our friends at BlueSteps here.