Blue Ocean Strategy recently received a host of new accolades, including praise from Business Insider and Russia’s Merchant magazine. Here’s what these publications had to say:
From Business Insider’s “10 books that help leaders keep their skills sharp”:
This breakthrough book is essential for any strategist or entrepreneur who wants to move out of intensively competitive, shark-infested waters and into an opportunity-filled, open ocean.
From Merchant Magazine’s "15 best business books of the last decade in Russia":
In Russia, there are companies that have tried it. Their verdict: "It works."