As consumers, our satisfaction frontier is always just beyond our grasp.
There once was a time when the Nintendo generated such infatuation around its revolutionary gaming console the Wii that police officers got caught up in a game of Wii bowling rather than tending to an ongoing drug raid. But times change and even two years ago I asked whether Nintendo was setting sail for new blue oceans or getting sucked back into red oceans of bloody competition with the launch of its latest product, the Wii U.
So how is Nintendo, a featured case study in my book, Slingshot: Re-Imagine Your Business, Re-Imagine Your Life, faring today?
Via Rolling Stone:
Nintendo will no longer manufacture the Wii, and the company may stop selling the system entirely. With the lack of commercial sizzle on the next generation – and backward compatible – Wii U, this could be a business decision that, partnered with a recent price cut, may encourage a further growth in sales. With the Xbox One and PS4 less than a month away, the pressure on Nintendo to increase their hardware lead is immense. The company moved roughly 3.5 million systems in the Wii U's first year, but only 160,000 in the last quarter.
[Image via Forbes.]