Any industry that is labelled saturated or mature, is only that because people haven't really re-imagined its boundaries. As soon as they do, great, new opportunities open up.
The takeaway from my recent presentation in Trinidad continues to reverberate. The latest coverage comes in the form of another interview I had with the Guardian newspaper, in which I talk about why upstarts should not be deterred by brand loyalty and the dangers regions face when they fail to innovate.
For the entire recipe to my secret sauce for innovation help yourself to my book, Slingshot: Re-Imagine Your Business, Re-Imagine Your Life.